Text Logos
Words in their purest form ARE images. Type fonts come in all shapes and sizes, which convey different impressions on the audience. A thick font conveys strength and power. A script font conveys elegance and austerity, and a slanted typeface conveys movement. Your company name thus can be your own logo, provided your type font displays the intended qualities of the organization.


Symbol Logos
A symbol uses an image or images that convey an actual or abstract representation of a business. Because a symbol alone is less direct than text, it leaves itself open to a wider interpretation of what the business is about. Using a symbol in your logo has several possibilities. It may be a take on a company name.


Text and Symbol Logos
A brief amount of text, or sometimes just an abbreviation, compliments the symbol and provides that extra bit of clarity of what the business is about. There are many choices to consider when deciding the logo that best fits the image of your company. Never limit yourself to one option. It can be very easy to see an image you personally like and think it would look attractive in one format without giving thought to how it will look everywhere else. In the end, it's not about what you want your logo to look like. How your audience will perceive your logo that is more important.

The first step involves acquiring specific information and requirements from the Client for the creative design for conceptualizing the IDEA for the logo. We then visualize INITIAL design concepts for the logo. Based on the initial design concepts visualized, we then develop a VARIATION of logo samples, which are submitted to the Client for review. Once the Client provides a FEEDBACK and selects one of these designs, timely iterations are done to the selected logo design and submitted to Client for final comments. The logo is then refined to create the final logo design and all the electronic format files of the logo suitable for the PRINT as well as the WEB media are handed over to the Client. For more details, please check our design process page.

The first step involves acquiring specific information and requirements from the Client for the creative design for conceptualizing the IDEA for the logo. We then visualize INITIAL design concepts for the logo. Based on the initial design concepts visualized, we then develop a VARIATION of logo samples, which are submitted to the Client for review. Once the Client provides a FEEDBACK and selects one of these designs, timely iterations are done to the selected logo design and submitted to Client for final comments. The logo is then refined to create the final logo design and all the electronic format files of the logo suitable for the PRINT as well as the WEB media are handed over to the Client.

The next step will involve the design of Business Card, Letterhead, Envelope, and Mailing Label whichever required. The design includes Logo placement, Name and Address design layout. 2-3 initial designs of each corporate stationery will be provided and then iteratively (up to 2-3 iterations) a master design will be created. The final stationery design files will be provided in vector resizable files for printing (.AI, .CDR), high-resolution image (.TIFF), and a Photoshop EPS (.EPS) file. *Printing not included.

The number of logo design samples depends on the logo package you select. 3-5 initial concepts will be provided in the standard package. If for some reason, we didn't match your chosen style in the initial samples, you will receive adjustment cycles based on the selected package. However once you choose any one of the initial samples and we work on the refinement, any other additional samples thereafter may be ordered for an additional 50% of the logo package cost. Please see the package page on our site for the various Price Packages offered.

The number of revisions for the selected logo concept samples depends on the logo package you select. 3 revisions will be provided in the standard package.

Print logos are normally delivered in EPS (Encapsulated Post Script) or TIFF (Targeted Image File) format, vector resizable formats for printing AI (Adobe Illustrator) or CDR (Corel Draw), unless requested in another format by the Client. Clients wishing to have their logo in a specific software application format should check with us first before beginning their logo design.

Web logos are normally delivered in GIF or JPEG format, depending on the design of the logo. Special formats can be created, but we usually recommend sticking with these formats for general use.

Screen logos (other than the web, such as for a presentation) can be created in GIF, JPEG, PNG, Windows Bitmap, and many other formats. Again, we strongly recommend letting us know beforehand where you plan on having your logo displayed so we can make your logo design completely compatible when finished.

All original artwork will be provided to you and will be your sole copyrights.

Print logos require a much higher resolution (i.e., pixels per inch) to create and need to be saved in certain standard print file formats. Some of the most common and universal print formats for print jobs are TIFF, EPS, and Adobe Acrobat PDF. By creating a logo in these file formats, the logo can be opened up and printed even without having the original software application the logo was created in. Because print logos can become very large in file size, unless you have a fast Internet connection they are best sent on a form of removable media, such as a floppy disk, a Zip disk, or a CD-ROM.

Web logos require a much smaller resolution (since they only need to be displayed on screen), and can be sent directly through email or available for immediate download. Because web logos are so small in file size, they are not a good choice for printing, as the quality will appear very blurred or jagged on paper.

The final logo will be delivered in CMYK mode for print and in RGB mode for web.

Yes, we are familiar and comfortable with digital offset process.

A trademark is a business name or symbol, or combination of the two used to distinguish one manufacturer's product from those of other manufacturers. The ™ symbol is often used to alert the public that the manufacturer has adopted a specific logo or symbol or term or combination for that purpose.

In the United States, the symbol of ® enclosed by a circle may only be used after a trademark is registered with the U.S. Patent and Trademark Office. It is not mandatory for a company to register its trademarks, but many prefer to do this in order to better document ownership of the trademark. (This symbol is also used in other countries. Customers outside the U.S. are urged to check local laws.)

A service mark SM is used exactly as a trademark, but is identifies a unique service rather than a product.

A copyright is a protection granted by the government to authors of intellectual properties that may be written, performed, etc. Your logo may be a trademark, but your brochure would be copyrighted.

logolabs also specializes in providing all types of collateral and stationery to supplement your logo design and present you with a complete company promotional package. Some of our most common supplements include:

	Business Card
	Letterhead
	Envelope
	Brochures
	Mailing Labels
	Banners/Signs
	Presentation Folders and Inserts
	Multimedia Presentations

Yes, you can edit, or change all the information on your business card and stationery, as we will be providing you with the original artwork files.